Twitter is reportedly prepping a revamp of its mobile apps that are intended to draw in new users and highlight TV-related chatter.
According to AllThingsD, Twitter will do away with the four tabs at the bottom of the app: Home, Connect, Discover, and Me.
You will still be able to see your main news feed and interactions with people on the micro-blogging site. But you will also swipe through new feeds that highlight things like photos and discussions about TV shows. Media in tweets - like photos and link descriptions - will also show up without having to expand the tweet.
"The overall theme: Look pretty, feel richer, and become far more visually immersive than the text-heavy Twitter we're all familiar with," according to ATD.
TV has been a major focus of Twitter lately, as more and more users take to the site to discuss what they're watching in real time (like last night's gripping episode of Breaking Bad). Twitter last year teamed up with Nielsen to deliver reports that monitor TV-related conversations on the micro-blogging site, and this year it acquired TV analytics firm Bluefin Labs. Its Twitter Amplify program also allows for in-tweet video clips from broadcasters.
As Twitter becomes a bigger presence on your TV screen - most notably via persistent hashtags - the micro-blogging site wanted it to be easier for new users to sign up and stay engaged. Twitter has more than 1 billion registered accounts, but many of them are inactive, ATD noted.
The update is expected sometime after the launch of iOS 7, which arrives Sept. 18.
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